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Changing the Channel: 12 Easy Ways to Make Mill...
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To attain and sustain success in today's dynamic business environment, it's no longer enough to be good at just one type of marketing. Expanding into additional channels - especially the Internet - will help you attract prospective customers and increase your revenue. In fact, if you're only using one channel, you're likely leaving millions of dollars on the table and in danger of losing the customers you already have.Masterson and Tribby understand the importance of multi-channel marketing. Through their combined 59 years of business experiences - working with companies such as Agora Inc. and their Early to Rise e-newsletter, as well as other distinct products - they know what it takes to increase business success and now share their invaluable insights with you. Written in a straightforward and accessible style, they offer a detailed look at 12 of today's most important marketing channels - explaining how each one works and addressing the challenges you might face should you choose to use them. These include: direct online marketing, social media, public relations, radio and television advertising, direct space ads, event marketing, telesales, telemarketing, joint ventures, affiliate marketing, and direct mail. 1. Language: English. Narrator: Walter Dixon. Audio sample: http://samples.audible.de/bk/gdan/000212/bk_gdan_000212_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 05.06.2020
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Public Speaking for Authors, Creatives and Othe...
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Are you an author or creative preparing for success? Do you want to learn to speak effectively in front of an audience? All successful creatives have to speak and present in public, whether that's at a festival, on a podcast or radio show, or as part of earning multiple streams of income. But you don’t have to be like Tony Robbins, bouncing around on stage with a booming voice and larger than life personality. You just have to be you and tell your story in your own way. In this book, I'll share everything I know as a professional speaker, author, and introvert. It includes the practicalities of speaking, as well as mindset issues like anxiety, plus the business side if you want to make speaking an income stream. You will discover: Part 1: Practicalities of SpeakingTypes of speaking, deciding on your topic, preparation, managing your energy, tips for slide packs, handouts, workbooks and more, personal presentation, giving the talk, managing people, panels, feedback and testimonials, performance tips, improving your speaking over time Part 2: Mindset Tackling anxiety, growing your confidence and authenticity Part 3: The Speaking Business How to get speaking events, running your own events, marketing, generosity and networking with others, your speaker brand, website and speaker's page, professional photos, email marketing, content marketing, social media, video, audio, how much to charge, increasing your revenue streams, financial considerations.Conclusion and Next StepsIf you want to learn how to speak effectively in front of an audience, sample or buy now. 1. Language: English. Narrator: Joanna Penn. Audio sample: http://samples.audible.de/bk/acx0/163876/bk_acx0_163876_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 05.06.2020
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Rants and Raves of an Indie eBook Publisher!: A...
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In this audiobook I offer tips to other indie/independent authors who are considering publishing their eBooks with sellers such as the Amazon KDP and Nook Press (Barnes and Noble) publishing platforms. I will additionally include some information regarding my personal experiences writing for content websites (sites that publish articles in exchange for ad-revenue shares) in consideration of the fact that many indie publishers begin their writing experiences with these types of venues before advancing onward to eBook publishing. While I may at times have straightforward things to say about advantages or disadvantages involved in publishing and selling through these types of venues, I do not resort to degrading language toward those I have had less-than-positive experiences with. I will also be frank regarding sales or publishing issues I have experienced as an independent author, but since I do share much of this information from a personal perspective, there will be a few inevitable rants and raves added in from time to time. My best publishing experiences have been with Amazon, both their Kindle Direct Publishing (eBooks) and their CreateSpace (paperbacks) divisions. This doesn't mean that I don't have good things to say about other publishing platforms, because I certainly do, but the outcomes I experienced do not reflect what every independent publisher will experience with same venues or platforms. Many factors are involved in publishing success, including the genres one plans to cover (types and subjects of eBooks being published) and how one plans to promote them. At the same time, I feel there are things we can learn from fellow publisher experiences. If you're a publisher, especially of the indie type, I believe you will find my shared experiences intriguing. 1. Language: English. Narrator: Mark La Roi. Audio sample: http://samples.audible.de/bk/acx0/048098/bk_acx0_048098_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 05.06.2020
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The Business Model Navigator
20,99 € *
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A strong business model is the bedrock to business success. But all too often, we fail to adapt, clinging to outdated business models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of our most successful businesses. These 55 models – from the Add-On model used by Ryanair to the Subscription model used by Spotify – provide the blueprints you need to revolutionise your business and drive powerful change. As well as providing a practical framework for adapting and innovating your business model, this book also includes each of the 55 models in a quick-read format that covers: What it is Who invented it and who uses it now When and how to apply it “An excellent toolkit for developing your business model.” Dr Heinz Derenbach, CEO, Bosch Software Innovations Product Description A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of the world's most successful businesses. These 55 models – from the Add-On model used by Ryanair to the Subscription model used by Spotify – provide the blueprints you need to revolutionise your business and drive powerful change. As well as providing a practical framework for adapting and innovating your business model, this book also includes each of the 55 models in a quick-read format that covers: What it is Who invented it and who uses it now When and how to apply it “An excellent toolkit for developing your business model.” Dr Heinz Derenbach, CEO, Bosch Software Innovations Backcover A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of our most successful businesses. These 55 models – from the Add-On model used by Ryanair to the Subscription model used by Spotify – provide the blueprints you need to revolutionise your business and drive powerful change. As well as providing a practical framework for adapting and innovating your business model, each of the 55 models are in a quick-read format, covering: What it is Who invented it and who uses it now When and how to apply it 'An excellent toolkit for developing your business model.' Dr Heinz Derenbach, CEO, Bosch Software Innovations PART I 1. The Business Model Navigator The logic of business models The age of business model innovations Elements of a business model Challenging industry thinking 2. Business Model Navigation Principles Know this: Creative imitation and the role of recombination Initiation: Analyze your environment Ideation: adapting patterns Integration: Shaping your business model Implementation: Realizing your plan 3. Change Management Promoting change Defining your line of attack Defining structures, processes, and goals Building competencies Culture as a change-driver PART II: The 55 Business Model Innovation Patterns 1 ADD-ON – Charge for Extras 2 AFFILIATION – Partner Success = Own Success 3 AIKIDO – Convert Competitors’ Strengths to Weaknesses 4 AUCTION – Going once, going twice… sold! 5 BARTER – By-Products as a Bonus 6 CASH MACHINE – “Coining” Money with Negative Working Capital 7 CROSS SELLING – Two Birds with One Stone 8 CROWDFUNDING – Swarm Financing 9 CROWDSOURCING – Outsourcing to Swarms 10 CUSTOMER LOYALTY – Rewards for Enduring Loyalty 11 DIGITIZATION – Digitizing Physical Products 12 DIRECT SELLING – Skipping Middlemen 13 E-COMMERCE – Online Transparency and Cost Reductions 14 EXPERIENCE SELLING – Emotionalizing Products 15 FLAT RATE – Unlimited Consumption at a Fixed Price 16 FRACTIONAL OWNERSHIP – Share Ownership and Use Efficiently 17 FRANCHISING – One for All and All for One 18 FREEMIUM – Free Basic and Paid Premium Versions 19 FROM PUSH-TO-PULL – Customers Create a Maelstrom to Attract Value 20 GUARANTEED AVAILABILITY – Product Access is a Certainty 21 HIDDEN REVENUE – Separating Revenues from Customers 22 INGREDIENT BRANDING – Brand-in-Brand 23 INTEGRATOR – Value Added Through Integration 24 LAYER PLAYER – Layer Specialist 25 LEVERAGE CUSTOMER DATA – Varied Use of Customer Data 26 LICENSE – Commercializing Intellectual Property 27 LOCK-IN – High Switching Costs Force Loyalty 28 LONG TAIL – Little and Often Fills the Purse 29 MAKE MORE OF IT – Multiply Competencies outside Your Core Business 30 MASS CUSTOMIZATION – Off the Rack Individualism 31 NO FRILLS – Everything, Except Expensive 32 OPEN BUSINESS MODEL – Leverage Collaborative Value Creation 33 OPEN SOURCE – Creating a Free Solution Together 34 ORCHESTRATOR – Direct the Value Chain 35 PAY PER USE – Consumption-Based Fees 36 PAY WHAT YOU WANT – What is its Worth to You? 37 PEER-TO-PEER – From Person to Person 38 PERFORMANCE-BASED CONTRACTING – Results-Based Fees 39 RAZOR AND BLADE – Bait and Hook 40 RENT INSTEAD OF BUY – Purchase a Temporary Right to Use 41 REVENUE SHARING – Split Symbiotic Returns 42 REVERSE ENGINEERING – Quickly Learn from Competitors 43 REVERSE INNOVATION – Learn from Quick and Dirty Solutions 44 ROBIN HOOD – Take from the Rich and Give to the Poor 45 SELF-SERVICE – Working Customers 46 SHOP-IN-SHOP – Piggy-Backing 47 SOLUTION PROVIDER – One Stop Shop 48 SUBSCRIPTION – Subscribe to Services 49 SUPERMARKET – Huge Selection, Tiny Prices 50 TARGET THE POOR – Customers at the Base of the Earnings Pyramid 51 TRASH-TO-CASH – Monetize Garbage 52 TWO-SIDED MARKET – Attract Indirect Network Effects 53 ULTIMATE LUXURY – More for More Strategy 54 USER DESIGNED – Customers Become Inventive Entrepreneurs 55 WHITE LABEL – Own Brand Strategy PART III: Appendix Glossary All business model patterns at a glance Further readingA strong business model is the bedrock to business success. But all too often, we fail to adapt, clinging to outdated business models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of our most successful businesses. These 55 models - from the Add-On model used by Ryanair to the Subscription model used by Spotify - provide the blueprints you need to revolutionise your business, spark innovation and drive powerful change. As well as providing a practical framework for adapting and innovating your business model, this book also includes each of the 55 models in a quick-read format that covers: * What it is * Who invented it and who uses it now * When and how to apply it "An excellent toolkit for developing your business model.” Dr Heinz Derenbach, CEO, Bosch Software Innovations

Anbieter: buecher
Stand: 05.06.2020
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The Business Model Navigator
20,99 € *
ggf. zzgl. Versand

A strong business model is the bedrock to business success. But all too often, we fail to adapt, clinging to outdated business models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of our most successful businesses. These 55 models – from the Add-On model used by Ryanair to the Subscription model used by Spotify – provide the blueprints you need to revolutionise your business and drive powerful change. As well as providing a practical framework for adapting and innovating your business model, this book also includes each of the 55 models in a quick-read format that covers: What it is Who invented it and who uses it now When and how to apply it “An excellent toolkit for developing your business model.” Dr Heinz Derenbach, CEO, Bosch Software Innovations Product Description A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of the world's most successful businesses. These 55 models – from the Add-On model used by Ryanair to the Subscription model used by Spotify – provide the blueprints you need to revolutionise your business and drive powerful change. As well as providing a practical framework for adapting and innovating your business model, this book also includes each of the 55 models in a quick-read format that covers: What it is Who invented it and who uses it now When and how to apply it “An excellent toolkit for developing your business model.” Dr Heinz Derenbach, CEO, Bosch Software Innovations Backcover A strong business model is the bedrock to business success. But all too often we fail to adapt, clinging to outdated business models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of our most successful businesses. These 55 models – from the Add-On model used by Ryanair to the Subscription model used by Spotify – provide the blueprints you need to revolutionise your business and drive powerful change. As well as providing a practical framework for adapting and innovating your business model, each of the 55 models are in a quick-read format, covering: What it is Who invented it and who uses it now When and how to apply it 'An excellent toolkit for developing your business model.' Dr Heinz Derenbach, CEO, Bosch Software Innovations PART I 1. The Business Model Navigator The logic of business models The age of business model innovations Elements of a business model Challenging industry thinking 2. Business Model Navigation Principles Know this: Creative imitation and the role of recombination Initiation: Analyze your environment Ideation: adapting patterns Integration: Shaping your business model Implementation: Realizing your plan 3. Change Management Promoting change Defining your line of attack Defining structures, processes, and goals Building competencies Culture as a change-driver PART II: The 55 Business Model Innovation Patterns 1 ADD-ON – Charge for Extras 2 AFFILIATION – Partner Success = Own Success 3 AIKIDO – Convert Competitors’ Strengths to Weaknesses 4 AUCTION – Going once, going twice… sold! 5 BARTER – By-Products as a Bonus 6 CASH MACHINE – “Coining” Money with Negative Working Capital 7 CROSS SELLING – Two Birds with One Stone 8 CROWDFUNDING – Swarm Financing 9 CROWDSOURCING – Outsourcing to Swarms 10 CUSTOMER LOYALTY – Rewards for Enduring Loyalty 11 DIGITIZATION – Digitizing Physical Products 12 DIRECT SELLING – Skipping Middlemen 13 E-COMMERCE – Online Transparency and Cost Reductions 14 EXPERIENCE SELLING – Emotionalizing Products 15 FLAT RATE – Unlimited Consumption at a Fixed Price 16 FRACTIONAL OWNERSHIP – Share Ownership and Use Efficiently 17 FRANCHISING – One for All and All for One 18 FREEMIUM – Free Basic and Paid Premium Versions 19 FROM PUSH-TO-PULL – Customers Create a Maelstrom to Attract Value 20 GUARANTEED AVAILABILITY – Product Access is a Certainty 21 HIDDEN REVENUE – Separating Revenues from Customers 22 INGREDIENT BRANDING – Brand-in-Brand 23 INTEGRATOR – Value Added Through Integration 24 LAYER PLAYER – Layer Specialist 25 LEVERAGE CUSTOMER DATA – Varied Use of Customer Data 26 LICENSE – Commercializing Intellectual Property 27 LOCK-IN – High Switching Costs Force Loyalty 28 LONG TAIL – Little and Often Fills the Purse 29 MAKE MORE OF IT – Multiply Competencies outside Your Core Business 30 MASS CUSTOMIZATION – Off the Rack Individualism 31 NO FRILLS – Everything, Except Expensive 32 OPEN BUSINESS MODEL – Leverage Collaborative Value Creation 33 OPEN SOURCE – Creating a Free Solution Together 34 ORCHESTRATOR – Direct the Value Chain 35 PAY PER USE – Consumption-Based Fees 36 PAY WHAT YOU WANT – What is its Worth to You? 37 PEER-TO-PEER – From Person to Person 38 PERFORMANCE-BASED CONTRACTING – Results-Based Fees 39 RAZOR AND BLADE – Bait and Hook 40 RENT INSTEAD OF BUY – Purchase a Temporary Right to Use 41 REVENUE SHARING – Split Symbiotic Returns 42 REVERSE ENGINEERING – Quickly Learn from Competitors 43 REVERSE INNOVATION – Learn from Quick and Dirty Solutions 44 ROBIN HOOD – Take from the Rich and Give to the Poor 45 SELF-SERVICE – Working Customers 46 SHOP-IN-SHOP – Piggy-Backing 47 SOLUTION PROVIDER – One Stop Shop 48 SUBSCRIPTION – Subscribe to Services 49 SUPERMARKET – Huge Selection, Tiny Prices 50 TARGET THE POOR – Customers at the Base of the Earnings Pyramid 51 TRASH-TO-CASH – Monetize Garbage 52 TWO-SIDED MARKET – Attract Indirect Network Effects 53 ULTIMATE LUXURY – More for More Strategy 54 USER DESIGNED – Customers Become Inventive Entrepreneurs 55 WHITE LABEL – Own Brand Strategy PART III: Appendix Glossary All business model patterns at a glance Further readingA strong business model is the bedrock to business success. But all too often, we fail to adapt, clinging to outdated business models that are no longer delivering the results we need. The brains behind The Business Model Navigator have discovered that just 55 business models are responsible for 90% of our most successful businesses. These 55 models - from the Add-On model used by Ryanair to the Subscription model used by Spotify - provide the blueprints you need to revolutionise your business, spark innovation and drive powerful change. As well as providing a practical framework for adapting and innovating your business model, this book also includes each of the 55 models in a quick-read format that covers: * What it is * Who invented it and who uses it now * When and how to apply it "An excellent toolkit for developing your business model.” Dr Heinz Derenbach, CEO, Bosch Software Innovations

Anbieter: buecher
Stand: 05.06.2020
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The Modern Real Estate Professionals Guide to S...
9,95 € *
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The real estate industry is a unique industry. You can earn a real estate license, but it will not teach you how to sell real estate.No one knows how to sell real estate as the result of attending real estate school. The only people who come into the real estate industry, and who know how to sell real estate, are generally going to be second or third-generation real estate professional who grew up in the business with parents who made them go to open houses and attend showing appointments.Ninety-eight percent of people who earn a real estate license have no idea what they've just gotten themselves into, and they believe that it is their broker's responsibility to provide them with leads. They do not know that real estate is about entrepreneurship and that the majority of those with a real estate license are independent contractors.If you want to engage in real estate, you should know that you will be an independent contractor, you will be an entrepreneur, and you will be responsible for generating revenue. If you want to make a million dollars, well, you need to know how to generate leads.Agents need to know how to operate their own business, and they need to develop a business plan based on the market they want to serve. It is your responsibility as an agent to keep up with any changes to the rules and regulations in the business. It's also your responsibility to educate yourself on the latest trends in your local community and the technology you can use to reach that community. This audiobook will help.The Modern Real Estate Professionals Guide to Success is part of the THiNKaha series. Increase your online influence by picking up AHAthat, and easily share quotes from this audiobook on Twitter, Facebook, and LinkedIn. UNKNOWN N N ©2019 THiNKaha;(P)2019 THiNKaha http://www.audible.de/pd/B083JM2V56?source_code=PNHFA145032019009G&ipRedirectOverride=true http://www.audible.de/pd/B083JM2V56?source_code=PNHFA145032019009G&ipRedirectOverride=true The Gift: It's All About Love (Unabridged) 6.95 AVAILABLE The Gift: It's All About Love (Unabridged) The Gift (Unabridged) Sourabh Mukherjee After his bitter break-up with girlfriend, Ishika, Aarav heads for his ancestral house in Mussoorie to get over his grief and to finish the novel he is working on. He meets Kishan, a child who has strayed into the house....  Mohammed Lehry Audible Studios 2019-12-30 15:30:39 37 B0839LYXJN Romane English 1.00 4.95 N http://img.audible.de/audiblewords/content/bk/adbl/054271de/lg_image.jpg http://samples.audible.de/bk/adbl/054271/bk_adbl_054271_sample.mp3 Mussoorie After his bitter break-up with girlfriend, Ishika, Aarav heads for his ancestral house in Mussoorie to get over his grief and to finish the novel he is working on. He meets Kishan, a child who has strayed into the house and spends his nights in the dusty, dark attic, scavenging through old books and toys that once belonged to Aarav and his cousins. Aarav finds his uncle’s diary, which chronicles a heart-warming love story unfolding in that house. What life-changing family secret does Aarav uncover? UNKNOWN N Y ©2018 Sourabh Mukherjee;(P)2019 Audible, Inc. http://www.audible.de/pd/B0839LYXJN?source_code=PNHFA145032019009G&ipRedirectOverride=true http://www.audible.de/pd/B0839LYXJN?source_code=PNHFA145032019009G&ipRedirectOverride=true How to Analyze People: The Definitive Guide to Speed Reading People Through Behavioral Psychology. Learn How to Analyze and Influence Anyone Through Mental…with Dark Psychology Techniques (Unabridged) 7.95 AVAILABLE How to Analyze People: The Definitive Guide to Speed Reading People Through Behavioral Psychology. Learn How to Analyze and Influence Anyone Through Mental…with Dark Psychology Techniques (Unabridged) How to Analyze People (Unabridged) Andrew Puket Become a superb profiler and expert on human behavior! Evaluating and analyzing someone are skills that can be developed and upgraded through certain psychological methods.... Brandon Eisner Andrew Cooper 2020-01-09 20:34:49 101 B083PQ7MDJ English - Science & Technology English 1.00 4.95 N http://img.audible.de/audiblewords/content/bk/acx0/178498de/lg_image.jpg http://samples.audible.de/bk/acx0/178498/bk_acx0_178498_sample.mp3 Become a superb profiler and expert on human behavior!Meeting new people can be stressful, especially if you struggle with social interactions. Even if you are a good communicator, the ability to read people can be very helpful in your work environment.Evaluating and analyzing someone are skills that can be developed and upgraded through certain psychological methods. Human behavior is an extremely interesting topic, one that has been covered in numerous publications, so it’s hard not to get lost in them.This audiobook has all the information you need in one place, to speed-read people and use behavioral psychology methods to your advantage. This in-depth guide on manipulative techniques will help you influence others, gain their trust, and react accordingly to the subtle signals they’re sending you.Here’s what you get with this audiobook:A guide on behavioral psychologyDetailed methods and techniques to read people in a short amount of timeInstructions on how to use the information you collect to your advantageMethods to influence and manipulate othersA list of certain ticks, signs, and subtle changes in tone of voice you’ll be able to recognizeA guide on reading and using non-verbal communication or body languageDefensive methods to avoid being manipulated and influencedNumerous examples of everyday situations you may find yourself in, and how to act accordingly Behavioral science is very complex, and it can be hard to understand when big, medical words are being thrown around. This guide is written in a clear, easy-to-understand way. You certainly don’t have to be a psychologist to be able to use the techniques the audiobook advocates. All you need is to follow the provided instructions, and you’ll be a great profiler in no time.If you want to master the ability to read people, and use proven scientific methods to do so, get this au UNKNOWN N N ©2019 Andrew Puket;(P)2020 Andrew Puket http://www.audible.de/pd/B083PQ7MDJ?source_code=PNHFA145032019009G&ipRedirectOverride=true http://www.audible.de/pd/B083PQ7MDJ?source_code=PNHFA145032019009G&ipRedirectOverride=true Striking Thoughts: Bruce Lee's Wisdom for Daily Living (Unabridged) 20.95 AVAILABLE Striking Thoughts: Bruce Lee's Wisdom for Daily Living (Unabridged) Striking Thoughts (Unabridged) Bruce Lee Within the chapters of Striking Thoughts, you will find the secrets of Bruce Lee's incredible success - as an actor, martial artist, and inspiration to the world.... Peter Kim Echo Point Books & Media, LLC 2020-01-09 03:48:17 339 B083N1CPB1 English - Self-Development English 1.00 9.95 N http://img.audible.de/audiblewords/content/bk/acx0/172013de/lg_image.jpg http://samples.audible.de/bk/acx0/172013/bk_acx0_172013_sample.mp3 A teacher is never a giver of truth - he is a guide, a pointer to the truth that each student must find for himself. A good teacher is merely a catalyst." (Bruce Lee)Within the chapters of Striking Thoughts, you will find the secrets of Bruce Lee's incredible success - as an actor, martial artist, and inspiration to the world. Consisting of eight sections, Striking Thoughts covers 72 topics and 825 aphorisms - from spirituality to personal liberation and from family life to filmmaking - all of which Bruce lived by.His ideas helped energize his life and career and made it possible for him to live a happy and assured life, overcoming challenging obstacles with seeming ease. They also inspired his family, friends, students, and colleagues to achieve success in their own lives, and this personal collection will help you in your journey, too.The sections include:On First Principles - life, existence, time, and deathOn Being Human - the mind, happiness, fear, and dreamsOn Matters of Existence - health, love, marriage, raising children, ethics, racism, and adversityOn Achievement - work, goals, faith, success, money, and fameOn Art and Artists - art, filmmaking, and actingOn Personal Liberation - conditioning, Zen Buddhism, meditation, and freedomOn the Process of Becoming - self-actualization, self-help, self-expression, and growthOn Ultimate (Final) Principles - yin-yang, totality, Tao, and the truth 1. Language: English. Narrator: Marki Lemons Ryhal. Audio sample: http://samples.audible.de/bk/acx0/177954/bk_acx0_177954_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 05.06.2020
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Turnaround in Indian Railways- A Study of South...
87,90 € *
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Indian Railways, the world's third largest network and one among the largest employers, has been contributing to the industrial, economic and social development of the country. It faced a severe financial crisis in 2001 which resulted in abnormal hike in freight rate. This coupled with lack of customer oriented services, led to giving up of its market share to roadways. However, certain measures taken to control cost and increase revenue brought IR from the acute financial crisis to a noticeable success which is technically known as 'turnaround'. The present study was undertaken in a situation where there has been a disagreement in respect of factors that contributed to turnaround. Research, being a fact finding enquiry, concentrates on identifying these factors.SR, the fifth largest zone in IR, with its lines spread over the southern states of Kerala and Tamil Nadu, stood an exception to the general phenomenon of increased surplus. So, the researcher makes an attempt to study to what extent the turnaround measures have improved the financial performance in SR. The book is a must read for academicians, administrators, beaurocrats, policy-makers and aspiring researchers.

Anbieter: Dodax
Stand: 05.06.2020
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E-Commerce. Critical Risk Factors and Key Facto...
14,99 € *
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Project Report from the year 2012 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: GPA 3.4 (1,7), University of Applied Sciences Bielefeld, language: English, abstract: The purpose of this project paper is to summarize the "key factors for success in e-commerce" for anyone who thinks of stepping into the online-business branch. This can be used as a guideline to save time, verify the usefulness and/or the attainability of the desired results.Since the first appearance of the Internet to the public mass in the early 1990s, many enterprises and entrepreneurs tried to use this technology for the advantage of their own business. What was seen as a revolutionary step in business management is now a daily part of managing a business. The use of the Internet has grown significantly in a short period of time, to be more specific in numbers, the number of users from 1995 till 2011 has grown approximately from 16 million to 2.251 million users and is still growing. That is a significant growth of 14068.75%.Since then the web presentation has evolved from a simple text into a much more complex information tool. Users of the Internet are now able to communicate, interact and share information with each other. This development has opened up many opportunities for entrepreneurs. To name a few advantages: gaining new customers, generating contacts, introducing your brand and products and of course increasing your revenue and profit has become fairly easy.This kind of practice could also be defined under the term "electronic commerce" also known as e-commerce and e-comm. To define it more correctly, the term e-commerce is the buying and selling of products, services and information over electronic systems such as the Internet.Even though this very useful information tool is available to us, the Internet doesn't always mean success and profit gains. On the contrary, introducing your company brand, services and or products in an improper and unprofessional way could lead to reputation loss, which also can lead to revenue and profit loss. Sometimes it can even lead into losing your most loyal customers. Furthermore the rivalry between businesses on the Internet is so immense that if your brand is not introduced correctly, visitors may prefer your rivals. Just to name a few bad e-commerce examples: citydeli.com, rzent.co.nr, arngren.net, and lingscars.com.

Anbieter: Dodax
Stand: 05.06.2020
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Measuring the Impact of Social Media on Busines...
34,95 € *
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An organization can have a high number of "likes" on its Facebook page and lots of "followers" on its Twitter account, but does that mean anything from a financial perspective? Is it worth the organization's effort to maintain an active presence on social media in order to generate more revenue? Is it possible to use social media metrics such as the number of "likes" and the number of "followers" to predict an organization's "success" even though those metrics are nonfinancial indicators? Prior research studies have looked at how organizations should utilize social media, but few studies have provided strong empirical evidence to support how the outcome of using social media should be measured and why. Focusing on Facebook, Twitter, Google+, and YouTube, this book examines how Fortune 500 companies use social media. Collected over a five-year period, the authors assess the companies' social media activities and their business performance data, such as stock return, total revenue, net income, and earnings per share. These data, both financial and nonfinancial, are matched and statistically analyzed to see whether a company's social media activities are significantly associated with its business performance.

Anbieter: Dodax
Stand: 05.06.2020
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